We are experts in analize anonymous user profiles from globally markets, which are mostly used for targeting the right audiences in programmatic campaigns. Data collected and processed by AudienceORB enable marketers and firms to run personalized online campaigns and develop Business Intelligence solutions.
We create and develop solutions for predictive analytics, Big Data, Machine Learning, social network analysis and online scoring. Our products are the result of many years of experience gained during projects for our clients in the area of predictive analytics and modeling of large data sets (billions of records).
We examine tens of millions of consumers, and billions of data points that describe their relationships and engagement. It’s a huge step forward from the surveys of the past – instead of extrapolating from a tiny sample, we provide accurate data across the entire digital world.
Turning data insights into business knowledge, processing and development of statistical models, segmentation and predictive analytics. Test and learn to understand digital creative, campaign, and channel influences on brand preference and incremental sales.
We know how to use data to increase sales and channel efficiency. We combine data from multiple sources into interactive dashboards so that our Clients can make decisions quickly and efficiently. We use the knowledge they provide for relevant communication.
Working for nearly 10 e-commerce Clients from 3 different categories. We know how to effectively measure key KPIs and work with e-commerce data. We will perform a business needs analysis and measure the shopping funnel
We address the right message to the right user at the right time. Take advantage of advanced technological resources and incorporate AI into your business, which will treat each of your customers individually.
We will clean up and improve the quality of your data if your database, CRM, SAP or other system contains errors, e. g. typing errors, contains duplicate values, is incomplete, is not updated regularly or contains data in a non-uniform format.
Data Analytics
Data Management
Managed Analytics
Big Data
On core capabilities rooted in connectivity, data access, identity, and data stewardship, our suite of enterprise software solutions enables data to be safely, easily, and securely connected for activation, measurement, and analytics.
Our DMP helps you put your data to work, using insights about your current audiences to uncover new people that will be interested in your brand. You can collect and analyze your user data to increase the ROI of your digital ad campaigns. Plus, you can import data directly into our demand side platform for more optimization and control.
Marketing tool to manage data for current and potential customers. Our systems are creates a unified database of customer information which can be accessed by a variety of systems. It gives the opportunity to get a real-time, actionable, and holistic picture. Based on this you can define strategies for how to best communicate and respond to the customer.
Audience data enables businesses and marketers to target relevant groups of people based on demographic and behavioral intelligence. Every marketer understands the importance of audience data quality in advertising and marketing. By using a segment tailored for your specific campaign, you can reach people with specific attributes, such as age, gender, interests or purchase intentions.
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